NEX Importados
Client work: storefront, catalog, stock, payments, shipping and internal automations to add DTC alongside wholesale.
ECOMMERCE REDESIGN SPRINT · CUSTOM SCOPE
Your brand has grown. Bring your store with it.
Ecommerce design and implementation for consumer brands whose online store no longer reflects the product, identity or reputation they have built. A stronger brand experience, a clearer path to purchase, shipped into your store.
Let's talk- STRATEGY
- DESIGN
- BUILD
- MEASURE
THE STARTING POINT
The brand should carry through to the purchase.
Customers discover a considered product on social, in a showroom or through a retailer, then arrive at a generic store. Product value is hard to see, collections are difficult to navigate, or mobile makes choosing and buying harder than it should be. This is for brands that have outgrown their original ecommerce experience.
Brand expression meets buying experience.
We review the store, purchase context, positioning, offer and business goals. Then we define the pages and journeys worth redesigning, apply your existing identity to a coherent digital experience, and implement the agreed work. Design decisions account for how customers choose, what they need to trust and what your platform can support.
A scope built around your store.
- Home & navigation
- Collections & product discovery
- Product pages
- Cart & mobile UX
- Typography, imagery & components
- Product storytelling & microcopy
- Benefits, reviews & proof
- Shipping, returns & payment clarity
- Bundles & cross-sell where relevant
- Analytics & measurement
We agree the pages, components and integrations before work begins. We build on an existing identity; a new logo, packaging or full rebrand is not included. Checkout changes depend on platform and plan permissions.
WHAT YOU GET
Designed, implemented and ready to learn from.
01
Strategy & structure
An agreed brief, purchase journey and page priorities, with navigation and collection architecture where needed.
02
A coherent digital experience
Redesigned key pages and reusable components, with responsive layouts, product presentation and brand expression based on your existing identity.
03
Implementation & QA
The agreed experience built in your store, checked across mobile and desktop, with purchase-flow, accessibility and performance checks.
04
Measurement & next tests
A tracking review, agreed measurement setup or fixes, and a roadmap of questions and experiments to evaluate after launch.
Strategy. Design. Build. Measure.
- STEP 01
Strategy
Review the brand-to-store gap, customer context and available evidence. Agree scope, priorities and success measures.
- STEP 02
Design
Resolve page structure, mobile journeys, product communication and the application of your identity.
- STEP 03
Build
Implement approved designs and integrations. Test the agreed journeys before launch.
- STEP 04
Measure
Check measurement, establish what can be compared and define the next experiments.
A new foundation, then focused experiments.
The redesign stands on its own. After launch, your team can take it forward or we can scope ongoing growth experiments. If product selection or repeated support questions need more than a page change, a product finder or support workflow may be a separate next step.
WHY LIFTFORM
Commercial thinking, product design and code together.
Juani works on positioning, offer and the buying decision. Martina connects product, UX, implementation and measurement. You work directly with both founders through design and delivery.
Related work. Real implementation.
These projects demonstrate commerce and implementation experience, not results from this new redesign offer.
Mundo Blandito
Client work: a Shopify launch, product presentation, offer and acquisition measurement foundations.
Before we start.
How is this different from a Revenue Leak Audit?
The audit diagnoses and prioritizes. A redesign renews a broader part of the store and includes implementation. We can scope it from existing evidence or use an audit when priorities are unclear.
When is a Conversion Sprint a better fit?
When one focused conversion opportunity needs work. A redesign fits a wider problem with structure, brand expression or the purchase experience.
Which platforms can you work with?
Depending on scope: Shopify, Tiendanube, custom ecommerce, Next.js or an existing frontend or theme. We verify access, APIs, plan limitations and compatibility before agreeing implementation. Other stacks require a technical review.
What does it cost and how long does it take?
Custom scope. Pages, platform, integrations, content readiness and measurement needs determine the proposal. We agree deliverables, fee and timeline before starting.
Does a redesign guarantee more sales?
No. We build around a clearer buying experience and a measurement plan. Commercial results depend on the product, offer, traffic and customer response.